By CMA Posted January 1, 2018

PRINCETON JUNCTION, N.J. – January 25, 2018 – Creative Marketing Alliance (CMA), a full service, award-winning strategic marketing and integrated communications firm, announced today a new client, Amerlux®. A design-and-manufacture company, Amerlux builds long-term relationships with architects, facility managers and lighting designers by taking every complex problem personally.

“We’re excited to welcome such an innovative and solutions-oriented company that is committed to delivering high-quality lighting solutions on time and within budget,” said Jeffrey Barnhart, president and CEO of CMA, which has provided companies with strategic marketing solutions for more than 30 years. “Our team possesses expertise in all areas of marketing communications, which will assist Amerlux in touting their success stories and achieving their business goals.”

CMA will work with Amerlux to support its sales and marketing initiatives through a content marketing strategy of case studies, blogs, videos delivered through email marketing, social media marketing, public relations, and digital and social media advertising.

Amerlux, based in Oakland, NJ, creates bold lighting solutions that add warmth and brilliance to the world. Its award-winning portfolio includes innovative interior and exterior lighting products that deliver striking aesthetics and rich performance through advanced engineering.


About Creative Marketing Alliance

Creative Marketing Alliance (CMA) is an award-winning, full service marketing agency that builds reputation, relationships and return on investment. For more than 30 years, CMA has provided companies with strategic marketing solutions. They include marketing strategy, social media marketing, print and digital marketing, public relations, brand strategy and publications along with an in-house studio for graphic design, web design and logo design. It creates and manages results-driven marketing programs using Marketecture™, a strategic analysis that helps clients understand how their company can best be positioned in the marketplace.  If you’re expecting results, please call 800-852-4269 or email us at

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